Connect every messaging tool. Bring in Mailchimp, Klaviyo, Customer.io, SendGrid and HubSpot email data in one place.
Use the same metric definitions across tools. Open rate, click rate and unsubscribe rate are calculated consistently, so campaigns from different platforms compare fairly.
Tie messages to results. Link campaign activity to conversions and revenue to see which flows and newsletters contribute most.
What you can track
- Sends, opens and clicks by campaign
- Click-through and unsubscribe rates
- Conversions from email and lifecycle flows
- Revenue attributed to campaigns
- List growth and list health
- Performance by audience segment
